Employability programme set to help UK youth land creative jobs

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Creativity Works will provide free courses in photography, podcasting and content production to youth in the UK.

By U2B Staff 

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Young Londoners who are interested in embarking on a career in creative and digital industries will now have better prospects of achieving their dreams of landing creative jobs thanks to Create Jobs, a new initiative by A New Direction, a London-based non-profit.

This initiative aims to provide opportunities for young people from underrepresented communities wanting to pursue careers in the creative industry.

The Create Jobs employability programme will provide the right tools for these individuals by helping them to build crucial skills and experience to excel in this field.


The Creativity Works courses recently launched as part of this programme will give 100 creatives aged 18 to 24 the vital skills and connections needed to land creative jobs in content production, digital product design, photography, or podcasting.

The programme has a high success rate with 80% of past participants successfully finding paid employment upon completion.

The high success rate of this programme stems from the efforts of the organisation and the high caliber guest speakers involved in the programme which will include insights from the teams at production houses like Stink Films and Untold Studios.

Programme participants will also gain insights from start-up community YSYS (Your Startup, Your Story), design agencies such as Hero, Visly, and Publicis Sapient; and podcast heavyweights like STANCE and Somethin’ Else, all of whom will be sharing invaluable, practical knowledge relevant to the industry.

This intensive, six-week course will be delivered fully online and programme participants will work on a brief from Reebok and make a creative response to the theme of writing their very own legacy.

Participants interested in the programme can opt to develop their skills in content production, digital product design, photography, and podcasting.

The content production course will provide the skills required for individuals who want to develop their careers in creating content for TV, film, music, and advertising.

Programme participants can expect to gain practical hands-on experience in shooting, directing, editing, and casting as well as pitching ideas, sound production, and budgeting in over six weeks.


Creativity Works has also partnered with YSYS to deliver a six-week training programme that will give participants the soft and hard skills needed to break into the digital design industry.

This programme aims to equip participants with digital skills and know-how that will prepare them for job opportunities across design, project management, user research, and delivery.

Creativity Works is also hosting a photography programme that will provide opportunities for 25 up and coming photographers with a chance to hone their skills and develop their creative voice.

Through this programme, participants can learn about the different roles in commercial, documentary, and editorial photography, with industry insight from top portrait, fashion, and music photographers.

Participants will also get practical training on shooting techniques and editing, as well as creative inspiration and guidance from people making waves in the industry right now.

Creativity Works is also hosting a podcasting course that will help participants develop their podcast skills and to help them secure a role in the media industry.

Programme participants can expect to learn everything from production to presenting, editing to growing a following on top of highly sought-after training from broadcasting and podcasting powerhouses in the UK.